
Email Design
A well-crafted email is more than just great content - it’s about delivering an engaging, visually appealing, and conversion-driven experience. Our HubSpot-powered email design services focus on creating branded, mobile-responsive, and high-performing emails that drive engagement and action. Whether you need automated nurture sequences, promotional campaigns, or newsletters, we design emails that not only capture attention, but improve deliverability and boost conversions.
Our Approach
We start by understanding your brand, audience, and marketing goals to ensure every email template aligns with your business strategy. Our team then designs layouts that enhance readability and engagement, balancing strong visuals, compelling messaging, and clear calls to action. Once the template is built, we integrate it with HubSpot’s email automation tools, making it easy for your team to create and send campaigns without technical hassle. Through testing and optimisation, we refine each template to maximise deliverability, engagement, and conversions.

Easy to start
Working with Openside is simple. We begin with a brief consultation to discuss your needs and existing email strategy. From there, we create a custom template tailored to your brand, ensuring it’s easy to use, visually appealing, and optimised for all devices. Once the design is complete, we use HubSpot’s high-level tools to provide integration, testing, and ongoing support, helping you launch impactful email campaigns with the confidence that you will be able to convert and retain customers effectively.
Brand & Strategy Alignment
We start by understanding your brand identity, audience, and marketing goals. This helps us create email templates that reinforce your messaging, maintain visual consistency, and align with your broader marketing strategy. We also assess your current email performance to identify areas for improvement.
Custom Template Development
Our team designs professional, conversion-focused email templates that enhance readability and engagement. We ensure a strong content hierarchy, making key messages stand out while keeping the design clean and intuitive. Every template is built to be flexible, allowing for easy updates and customisation.
HubSpot Integration & Automation Readiness
We integrate your templates directly into HubSpot. This ensures efficiency and compatibility with personalisation tokens, CRM segmentation, and automated workflows so that your emails reach the right people at the right time with relevant content.
Deliverability & Performance Optimisation
A great email is only effective if it lands in the inbox. We optimise every template for fast load times, mobile responsiveness, and spam filter compliance. Your emails will look great across all devices and consistently reach your audience.
A/B Testing & Engagement Analysis
We test subject lines, CTAs, and design variations to determine what resonates most with your audience. We will then refine your templates to continuously improve engagement and performance from the stats we find.
Continuous Optimisation & Template Updates
Email marketing evolves, and your templates should too. We provide ongoing refinements, ensuring your emails remain fresh, effective, and aligned with the latest best practices.

The results you should expect
Our custom email templates help businesses create engaging, high-performing campaigns without the hassle of designing emails from scratch. By focusing on clarity, mobile responsiveness, and brand consistency, we ensure that every email strengthens customer relationships and drives measurable results. With real-time tracking and continuous refinement, your emails will remain a key driver of engagement and revenue.
Our Paid Search and SEM Packages

Complete Setup & Tracking Package
Key Deliverables:
- Installation and configuration of Google Analytics (GA4).
- Setup of Google Tag Manager (GTM).
- Conversion tracking setup (key events).
- Creation and verification of a Google Search Console account.
- Setup or update of Google Business Profile.
- Creation of a branded reporting dashboard
- Comprehensive keyword research.
- Complete SEO audit.

Paid Advertising & SEM Package
Key Deliverables:
- Monthly one-to-one catch-up and detailed reporting.
- Complete business audit and competitive analysis.
- Audience targeting and digital strategy creation.
- Social media advertising, including ad creative design, copywriting, and campaign management.
- Google Ads campaign creation and management.
- Google Analytics (GA4) and measurement setup.
- Google Tag Manager setup to track "key events".
- Meta Pixel tracking and event setup.
- LinkedIn Insight Tag setup and event management.
Feedback from clients

